Can you believe we’re already a third of the way into 2021? With all of the hope and changes in the air, it’s the perfect opportunity to bolster up your content calendar plan and strategy – especially since we’re giving you 100 video ideas to choose from!
After all, the overall usage of video keeps trending upwards with no signs of slowing down. Even if you’re intimately familiar with content planning, it can feel challenging to come up with a video marketing strategy for the entire year.
We know you’ve worked especially hard over the last grueling year. We’re here to eliminate the overwhelm with a list of blog ideas and video inspiration for your content calendar plan.
We even included a few video marketing ideas and examples from our own customers to breathe extra inspiration and visual content into your 2021 holiday calendar.. Now, you can spend less time planning and more time creating fantastic content.
You can pop this social media content calendar template into your favorite tool or planner to get a calendar view.
Pro tip: We’ve got a nifty planner tool to help you map out your video content calendar.
JANUARY
Ok, so January may have already passed, but this is an evergreen post. That means you can use this social media editorial calendar template to start planning for 2022 or any future year, for that matter. From the New Year to Martin Luther King Day, here’s how to kick off your video marketing ideas.
January 1st: New Year’s
January 13th: Clean Off Your Desk Day
January 20th: Martin Luther King Day
January 21st: National Hugging Day — This is definitely one to celebrate next year, especially for all the huggers out there who never got used to the elbow bump.
January 23rd: National Pie Day
January 24th: National Compliment Day — — Starting with, you’re awesome, and don’t you forget it!
January 25th: Opposite Day
January 28th: Data Privacy Day
FEBRUARY
All of 2020 pretty much felt like Groundhog’s Day the movie, but February is a new opportunity to refocus your attention on something positive. From Chinese New Year to the Super Bowl, here’s what to add to your marketing content calendar.
February 2nd: Groundhog Day
February 4th: World Cancer Day — A beautiful day to help build much-needed awareness. This is an opportunity to share those stories close to our hearts.
February 7th: Super Bowl LV 2021
February 9th: National Pizza Day
February 12th: Chinese New Year
February 14th: Valentines Day
February 20th: World Day of Social Justice
February 20th: Love Your Pet Day
February 28th: Golden Globes
MARCH
The flowers are blooming and there’s a spring in our steps. March brings content inspiration like Daylight Savings, St. Patrick’s Day, and so much more.
March 2nd: National Read Across America Day
March 3rd: World Wildlife Day
March 4th: National Grammar Day
March 5th: National Day of Unplugging
March 5th: National Employee Appreciation Day
March 6th: National Dentist’s Day
March 8th: International Women’s Day
March 9th: National Napping Day
March 10th: Women & Girls HIV/AIDS Awareness Day
March 17th: Saint Patrick’s Day
March 19th: World Sleep Day
March 20th: World Storytelling Day
March 21st: Daylight Savings
March 22nd: World Water Day
March 23rd: National Puppy Day
March 27th: Passover
March 31st: Transgender Day of Visibility
APRIL
Add a playful twist to your 2021 calendar with holidays with April Fool’s Day. There’s also plenty to celebrate like Earth Day.
April 1st: April Fools Day
April 2nd: World Autism Awareness Day
April 3rd: Find a Rainbow Day
April 4th: Easter
April 7th: World Health Day
April 10th: National Siblings Day
April 11th: National Pet Day — The world can never have too many cats, puppies, or hedgehog videos.
April 12th: International Day of Human Space Flight
April 16th: National Stress Awareness Day
April 16th: National Wear Your Pajamas to Work Day
April 17th: Haiku Poetry Day
April 22nd: Earth Day — Offering tips is a great way to leverage certain holidays.
April 23rd: National Picnic Day
April 23rd: Arbor Day
April 25th: National Take Our Daughters and Sons to Work Day
April 29th: Denim Day
April 30th: National Honesty Day
MAY
May is all about Star Wars, Cinco de Mayo, and the best charitable causes for your 2021 content calendar ideas.
May 1st: International Workers Day
May 3rd: World Press Freedom Day
May 4th: Star Wars Day
May 4th: International Firefighters Day
May 5th: Cinco de Mayo
May 5th: Thank a Teacher Day
May 6th: National Nurses Day — This will be an especially important one to celebrate this year.
May 7th: Space Day
May 9th: Europe Day
May 10th: Mother’s Day
May 12th: National Limerick Day
May 15th: International Day of Families
May 15th: National Bike to Work Day
May 15th: Endangered Species Day
May 17th: International Day Against Homophobia and Transphobia
May 24th: Memorial Day
May 28th: Hamburger Day
May 29th: Paperclip Day
JUNE
Summer is back with warm air and cool waters. Enjoy best of Pride, BFFs, and all things selfies. You’ll have more content calendar ideas than you’ll know what to do with.
June: Pride Month — Pride isn’t just about the celebratory parades; it’s a chance to educate and amplify the mission.
June 1st: Global Day of Parents
June 2nd: Leave The Office Early Day
June 4th: National Donut Day
June 5th: World Environment Day
June 6th: National Cancer Survivor’s Day
June 6th: Higher Education Day
June 8th: Best Friends Day
June 8th: World Oceans Day
June 13th: International Children’s Day
June 14th: World Blood Donor Day
June 20th: First Day of Summer
June 20th: World Refugee Day
June 20th: Father’s Day
June 21st: World Music Day
June 21st: National Selfie Day
June 26th: Take Your Dog to Work Day
June 27th: National Sunglasses Day
June 30th: Social Media Day
Social media day is also the perfect opportunity to use a social media content calendar template to roll out your posts and start engaging.
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JULY
Let the bright lights of the 4th of July illuminate your video marketing strategy. You can also look to favorites like World Chocolate Day and World Emoji Day to delight and surprise your audience.
July 1st: National Postal Worker Day
July 2nd: World UFO Day
July 4th: Independence Day
July 7th: World Chocolate Day
July 11th: Cheer Up the Lonely Day
July 15th: Give Something Away Day
July 15th: Get to Know Your Customers Day
July 17th: World Emoji Day
July 18th: Nelson Mandela International Day
July 30th: International Day of Friendship
July 31st: Talk in an Elevator Day — Yes, it’s a thing, and I recommend it. There are endless possibilities here!
AUGUST
The Internet was practically invented for cat videos, and August delivers on blog ideas like International Cat Day. This month is also prime for relaxation and fun. Coloring books, anyone?
August 1st: Respect for Parents Day
April 2nd: National Coloring Book Day
August 8th: International Cat Day
August 9th: National Book Lovers Day
August 10th: National Lazy Day
August 10th: National Sons and Daughters Day
August 12th: International Youth Day
August 12th: World Elephant Day
August 13th: International Lefthanders Day
August 15th: National Relaxation Day
August 16th: National Tell a Joke Day
August 19th: World Photo Day
August 19th: World Humanitarian Day
August 20th: National Lemonade Day
August 26th: National Dog Day
August 26th: National Women’s Equality Day
August/September: Back to School
SEPTEMBER
Dress up your content calendar plan with peace, love, and respect during September. You’ll love these to your social media campaigns.
September 4th: National Wildlife Day
September 5th: International Day of Charity
September 6th: Labor Day
September 6th: Read a Book Day
September 8th: International Literacy Day
September 11th: National Day of Service and Remembrance
September 12th: National Day of Encouragement
September 13th: National Grandparents Day
September 19th: Talk Like a Pirate Day
September 21st: International Day of Peace
September 21st: Civic Day of Hacking
September 22nd: First Day of Fall — Pumpkin lattes here we come!
September 22nd: Car-Free Day
September 26th: National Pancake Day
September 27th: World Tourism Day
September 28th: National Good Neighbor Day
September 29th: International Coffee Day
OCTOBER
Smile! Your October content calendar plan includes World Smile Day and National Dessert Day for some sweet content editorial ideas.
October 1st: International Day of Older Persons
October 1st: International Coffee Day
October 1st: World Vegetarian Day
October 2nd: World Smile Day
October 3rd: National Techies Day
October 4th: World Animal Day
October 4th: National Taco Day
October 10th: World Mental Health Day
October 10th: World Sight Day
October 11th: International Day of the Girl
October 14th: National Dessert Day
October 15th: Global Handwashing Day
October 16th: World Food Day
October 16th: Bosses Day
October 16th: Bosses Day
October 17th: International Day for the Eradication of Poverty
October 20th: World Statistics Day
October 21st: Reptile Awareness Day
October 24th: United Nations Day
October 25th: Greasy Foods Day
October 30th: Checklist Day
October 31st: Halloween
NOVEMBER
November isn’t just about a Thanksgiving feast and gratitude. You can also get inspiring social media calendar ideas from National Candy Day and National Entrepreneurs Day.
November 1st: National Authors Day
November 1st: World Vegan Day
November 1st: National Cook For Your Pets Day
November 3rd: National Sandwich Day
November 4th: National Candy Day
November 7th: Daylight Saving Time Ends
November 8th: National Cappuccino Day
November 11th: Veterans Day
November 13th: World Kindness Day
November 14th: World Diabetes Day
November 15th: Clean Out Your Refrigerator Day
November 16th: International Day for Tolerance
November 16th: National Entrepreneurs Day
November 20th: Universal Children’s Day
November 21st: World Hello Day
November 25th: Thanksgiving Day
November 25th: Black Friday
November 26th: National Cake Day
November 27th: Small Business Saturday
November 28th: First day of Hanukkah
November 29th: National Day of Listening
November 30th: Giving Tuesday
DECEMBER
The winter holidays and retail season are upon us, but first comes cookies and Nobel Prize Day for your best blog posts.
December 1st: World AIDS Day
December 3rd: International Day of Persons with Disabilities
December 4th: National Cookie Day
December 5th: World Soil Day
December 6th: Last day of Hanukkah
December 7th: Pearl Harbor Day
December 8th: Pretend to Be a Time Traveler Day
December 10th: Human Rights Day
December 10th: Nobel Prize Day
December 10th: National Salesperson Day
December 11th: International Mountain Day
December 21st: Crossword Puzzle Day
December 21st: First Day of Winter
December 25th: Christmas
December 26th: Kwanzaa
December 30th: No Interruptions Day – Last Work Day of the Year
December 31st: New Year’s Eve
Bonus video content ideas
As if this massive list wasn’t enough, here’s a few bonus video ideas to help you leverage these holidays:
- Create an “essential list” of ways to celebrate a holiday
- Answer popular questions
- Give a mini-history lesson
- Share interesting stats or facts
- Interview experts, customers, colleagues, friends, or strangers
- Leverage user-generated content from your own social network and social media platforms
There you have it — a cheat sheet of sorts to help you plan and organize all of your upcoming content. With 100 social media calendar ideas and videos to choose from, your content calendar plan practically creates itself. Choose your favorites, create marketing videos like a pro, and turn your online presence into a reason to celebrate all year long.
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