Video production costs have a reputation for being too expensive, especially when budgets are shrinking. A staggering 44% of CMOs faced mid-year budget cuts due to COVID-19, while technology costs continue to soar. Yet companies may be reluctant to cut corners and invest in even the best low-cost editing software, especially if it doesn’t create the desired video ROI with the help of gorgeous videos audiences actually want to watch.
Fortunately, figuring out how much video editing costs isn’t necessarily tied to how great the content looks. You can still create amazing videos at a fraction of the cost with the right tools. Just remember the best cheap video editing software should go beyond an attractive price point and focus on speed, ease, a variety of assets to choose from, and a gorgeous finished product.
For example, an annual plan with Wibbitz Studio can help save you over $10,000 per video for your brand. Learn more about what’s included, and how you too can save thousands of dollars on video production, in the infographic below: