Platform Updates

2018: It’s a wrap!

Jan 14, 2019


Everyone has a story to tell – and 2018 proved it with the Wibbitz platform’s most record-breaking year to date! Here are some of our favorite highlights from our best year yet, and video inspo from some of our leading storytellers that made it all possible:

We welcomed a record-breaking number of new storytellers

3172 to be exact – all with a different story to tell.

Over 194,000 videos were created with Wibbitz – with an average edit time clocked at a speedy 6.25 minutes

Here’s some inspiration from our friends at BET that got 20 million views within 3 days!

55% of users tapped into their creative side with FLEX, our most customizable theme yet

Flex enables full customization of text captions – allowing storytellers to brand their videos to perfection with an expanded font list, a full-spectrum color palette, a variety of styling options, and more.

15.5% of storytellers uploaded their own fonts using our brand new custom fonts feature

Introduced last fall, the new custom fonts feature enables users to bring their videos’ branding to a whole new level, by uploading their own brand fonts, and applying them to all of the videos they create for a more polished look and feel.

1300 users liked their videos so much, they duplicated them into multiple formats

Our duplicate button enables cross-channel video creation with the click of a button. Simply create a video, and then use the duplicate feature to quickly convert it to landscape, square, or vertical formats. It’s the perfect solution for ensuring video content fits seamlessly across channels like Facebook pages, Instagram stories, and more!

Click here to see how the duplicate tool helped TMZ create 50 videos/month across their social platforms.

64,000 videos were rebranded from our team’s Top Stories

Based on the day’s hottest topics, Top Stories are created by our in-house team throughout the day, 7 days a week. With a simple click of our ‘Rebrand’ button, users can instantly apply their own branding and share any of our Top Stories as their own. It’s the perfect way to stay ahead of the news cycle, and share content that audiences will love.

P.S. This video of Beyonce and Jay-Z claimed the title of most rebranded video in 2018. Click here to see our weekly roundup of Top Stories that are getting the most love each week!

Our search engines were fired up more than ever before

Wibbitz storytellers sifted through our library of over 110M+ media assets from leading providers like Getty, Pond5, and Storyblocks. Here are some of the year’s most popular search terms:


So what will 2019’s biggest stories be, and what new, innovative ways will our storytellers find to share them? We’re excited to find out! Here’s to a happy, healthy, video-filled start to 2019!